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I’m essence, the art of marketing hasn’t changed much at all. It’s all about the marketing mix, segmentation, and some other strategies which aren’t bound the change or disappear anytime soon. Continue reading
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The world seems to have gone totally social. It’s all about social media marketing, and virtually every brand has presence on at least one of the popular channels, particularly Facebook and Twitter. But with all these millions of Facebook pages … Continue reading
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Times are tough, and cash is tight. This doesn’t mean though that people’s needs, wants, and demands changed all that much. They still need, want, and demand those comfortable cars and subscriptions to their favorite gym so they can work out each morning. Their purchasing requirements and expectations have changed though; … Continue reading
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When people think of marketing, more often than not they are thinking of Promotions, which is only one element of the four P’s in the marketing mix. Pricing and Product design are equally important elements that need to be strategized … Continue reading
Pinnacle Business and Marketing Consulting 