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Whether you are in B2C or B2B, acquiring a new customer or client usually comes at a considerable investment. In the case of B2C, you’ve probably spent quite a bit on marketing until you got to the point when your … Continue reading
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If you’ve been in business long enough, chances are you’ve during your career interacted with a non-profit organization in one form or another. Non-profits are organizations that are not driven by profits, but rather exist for the greater good of one … Continue reading
Pinnacle Business and Marketing Consulting 